Fashion stylist · Gran Canaria and London

Noelia Santana

Like a therapist, but with better shoes.

Model in a tan patent trench coat over a green geometric-print suit, leaning on a lamppost in a London street

“Not ready for this reality yet” · Editorial

Personal styling, editorial, advertising and television. Nearly two decades of getting people dressed, from magazine shoots and TV sets to wardrobes that have stopped cooperating.

Noelia in a white pleated maxi skirt and a silky paisley-print top with red mules, against a pink wall — Wearing a white pleated maxi skirt, a silky paisley top and red mules.

Hello

Hi, I’m Noelia.

I was born in Gran Canaria and trained by London: fifteen years of grey skies and great coats. For nearly two decades I’ve dressed celebrities, models, magazine shoots, ad campaigns and TV shows, along with friends and random people who text me “WHAT DO I WEAR?!” in all caps.

I think personal style should feel individual, interesting and achievable. Most of the time that means making more of what you already own: finding the unexpected combination, playing with proportion, colour and texture, and shopping thoughtfully when you do shop.

I don’t believe everyone needs a perfect capsule wardrobe, or that getting dressed should follow a strict set of rules. It should just be easier, and a lot more fun.

Career highlight

Singing Baby Shark on set with Antonio Banderas. Yes, that happened.

The longer version, on Substack

Couple in purple and brown suede leaning against each other under a dramatic sky — Couples styling Editorial

Selected work

For screen, set and real life.

Magazine editorials, campaigns for brands like The Makings and OHM, and styling for Britain & Ireland’s Next Top Model and Love Island España.

See the portfolio

Model in a towel turban and a gold metallic pussy-bow blouse at a café table — All ready and nowhere to go Editorial

Woman in an oversized white shirt and pink skirt on a colonnaded Georgian street, making an OK sign over one eye — The Makings Advertising

Love Island España: the cast in evening wear raising champagne glasses — Love Island España 2021 Television

Personal styling

Dress for the life you actually live.

One to one and online. Not sure which one you need? Start with a free 20-minute call, and nobody will suggest you throw everything out and start again.

Bespoke Styling: travel, events and seasonal capsules, prices on enquiry

Book a Free Consultation All about personal styling

Noelia Santana

Hi, I’m Noelia.

For screen, set and real life.

Dress for the life you actually live.

The Shortlist

Nothing to Wear Session

Style Support